ComplianceOnline

Anti-Kickback, Fraud, Stark, and Marketing - Where are the Landmines?

Instructor: William Mack Copeland
Product ID: 704950
  • 15
  • March 2017
    Wednesday
  • 10:00 AM PDT | 01:00 PM EDT
    Duration: 120 Min

Live Online Training
March 15, Wednesday 10:00 AM PDT | 01:00 PM EDT
Duration: 120 Min

$249.00
One Dial-in One Attendee
$599.00
Group-Max. 10 Attendees/Location
(For multiple locations contact Customer Care)

recorded version

$299.00
1x Person - Unlimited viewing for 6 Months
(For multiple locations contact Customer Care)
Recorded Link and Ref. material will be available in My CO Section 48 hrs after completion of Live training

Training CD

$399.00
One CD is for usage in one location only.
(For multiple locations contact Customer Care)
CD and Ref. material will be shipped within 15 business days after completion of Live training

Customer Care

Fax: +1-650-963-2556

Email: customercare@complianceonline.com

Read Frequently Asked Questions

This webinar will provide an in-depth understanding of anti-kickback regulations and Stark laws, and discuss how marketing activities can trigger either or both.

Why Should You Attend:

This webinar will provide the basic building blocks you will need to develop and maintain your company’s precious commodity – your reputation – and eliminate exposure to fraud charges based on marketing practices. It will also cover the practical requirements and operations, principles of compliance and the basic elements that every business has to have to reduce civil and criminal liabilities and economic sanctions.

On completing this webinar, you will have an understanding of anti-kickback regulations, Stark laws, and compliance issues that shore up company weaknesses in marketing. You will know how to implement mandatory internal controls to reduce exposure to risks. The course includes a case study discussion of how a company's marketing efforts exposed an organization to many vulnerabilities.

This session will benefit all functional groups who have data protection responsibility, marketing responsibilities, or need to understand the basics of compliance.

Areas Covered in the Webinar:

  • Federal False Claims Act
  • Federal Anti-Kickback Statute
  • Federal Anti-Referral Law (Stark I & 2)
  • Introduction to basic compliance as an effective tool.
  • Case study about an organization and how their marketing efforts exposed the organization to vulnerabilities.

Who Will Benefit:

This webinar will benefit all healthcare providers (clinical labs, hospitals), related service providers, radiology, radiation therapy, nutrient and prescription drug manufacturers and durable medical equipment suppliers.

  • Practice Owners/ Administrators
  • Providers
  • Sales and Marketing Managers
  • Customer Service Managers
  • Risk Management
  • Medical Providers including Registered Nurses, Physician Assistants, and Administrative Staff
  • Attorneys and Legal Staff
Instructor Profile:
William Mack Copeland

William Mack Copeland
Principal, Copeland Law LLC

William Mack Copeland, MS, JD, PhD, LFACHE, practices health care law in Cincinnati at the firm of Copeland Law, LLC. A graduate of Northern Kentucky University Salmon P. Chase College of Law, Mr. Copeland is a frequent author and speaker on health law topics. A former hospital chief executive officer, he is a life fellow in the American College of Healthcare Executives and was awarded the American College of Health Care Executives Senior-Level Healthcare Executive Regent’s Award in 2007. He is a member of the American Health Lawyers Association, and American, Ohio and Cincinnati Bar Associations.

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