This webinar on patient recruitment will review new age recruitment tools, including use of social media and internet based advertising, to improve recruitment efforts for clinical research studies.
Why Should You Attend:
This webinar will review the different methods of patient recruitment. Each method reaches a different target market. You will learn how to successfully use each type of recruitment. We will discuss the importance of social media and why every research site should utilize this tool to help reach more potential patients.
Another thing that plays great importance in patient recruitment is the material itself. The presenter will provide proven tips on how to create ads that are easily approved by the IRB. The IRB enforces many strict rules and regulations, these tips will help save time and money. On completion of this course you will better understand patient recruitment, and patient recruitment methods you should use to successfully recruit for any study your site may have enrolling.
After you have recruited the patient, the next step is getting them to actually enroll in the study. The enrollment process if not done correctly will decipher whether or not the patient wants to be a part of the study. This training also includes important enrollment tips that involve the PI and Coordinator.
Areas Covered in the Seminar:
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Different Recruitment Methods.
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Growing use of Social Media.
- Enrollment tips.
- Reaching target market.
- Internet based advertising.
- IRB approval tips.
Who Will Benefit:
This training is designed for personnel responsible for patient recruitment in the Pharmaceutical, Biotechnology, Device and Biologics industries as well as Clinical Trial Site personnel.
- Patient Recruitment Companies
- Principal Investigators
- Clinical Research Associates
- CROs
- Healthcare professionals involved in patient recruitment
- Clinical Trial Project Managers
- Clinical Trial Operations Executives
Instructor Profile:
Ms. Trudy Madan, holds a Master in Science in Healthcare Administration from Texas Woman's University. Prior to joining Synergyst Research, Ms. Madan was a Senior Executive at various insurance companies and physician organizations. During this time, she negotiated multi-million dollar contracts with national hospitals, multi-specialty physician groups and ancillary organizations. Ms. Madan's particular areas of expertise include physician and hospital contracting, strategic business development, marketing and sales. Ms. Madan has assisted organizations in obtaining NCQA Accreditation. Ms. Madan is also a licensed Agent for Group Insurance and does extensive consulting in the areas of managing Health Benefits and reducing costs. Ms. Madan currently serves on the Boards of the American Diabetes Association, Arts San Antonio and others.
