How to Market FDA Regulated Products through Social Media Channels

• By: Staff Editor
• Date: April 15, 2012

Several surveys conducted in 2009 showed that around 61% of American adults get their health information from the internet. Around 79% of patients also believe that they learn more about medicines from the manufacturers’ social media channels.

This uptick in numbers of people who use the internet for more information on regulated products has forced the FDA to address the issue of using social media and the internet to disseminate information on regulated products.